Digital has unleashed a new world, a world that has lead to an explosion of channels and messages all seeking our attention. Knowing when and how to use each channel to maximise the impact of your brand can be overwhelming.
A robust digital strategy has become the essential ingredient to business success to help filter the noise, provide clear focus and prioritise your resources.
Our digital strategists work with you to develop your digital strategy, inspire creativity and set you up effectively to execute in the digital channel. During this workshop we will explore the fundamentals of building an effective and fluid digital marketing strategy, including user journeys, goal setting, ideation, segmentation, channels and measurement.